1990 Score Bo Jackson #697 PSA 10 Gem Mint sports card front - Bo Knows black and white photo

Why the 1990 Score Bo Jackson #697 PSA 10 Remains a Must-Have for Collectors

Why the 1990 Score Bo Jackson #697 PSA 10 Still Dominates the Hobby

Why the 1990 Score Bo Jackson #697 PSA 10 Still Dominates the Hobby

Few cards capture late-80s/early-90s sports culture like the black-and-white “Bo Knows” photo — shoulder pads on, baseball bat across the neck, and pure electricity in one frame.

What Makes This Card Iconic

  • Instantly recognizable photo: One of the most famous images in the hobby — equal parts football and baseball.
  • Cross-sport collector base: Loved by both MLB and NFL fans, PC builders, and nostalgia hunters.
  • Culture > print run: It’s the story and imagery that give it staying power even in the junk-wax era.

Condition & Grading Notes

While raw copies are abundant, pristine ones are not. Centering, print quality, and minor chipping keep true PSA 10 Gem Mint examples competitive. The current PSA 10 population is over 4,000 and growing, but demand continues to absorb the supply.

Market Value (PSA 10) & Today’s Offer

Recent sales for strong-looking 10s frequently close in the mid-to-upper hundreds. Timing, visibility, and condition all matter—always check the latest comps before making a purchase.

In-Stock Now: We currently have the 1990 Score Bo Jackson #697 — PSA 10 Gem Mint — priced at $489.99.

View the PSA 10 Listing – $489.99

Why It Belongs in Your Collection

  1. Era-defining card: A must-have centerpiece for any late-80s/early-90s, multi-sport, or investment-grade collection.
  2. Liquidity: Recognized and searched for. That extra visibility means easier movement than many debut/rookie cards.
  3. Display factor: The monochrome image pops under glass, in a slab case, or on the wall — instant conversation starter.

Buying Tips

  • Prioritize centering & eye appeal: Even in PSA 10, subtle margin/border differences impact market demand.
  • Check recent comps: Monitor platforms like PSA Auction Results and eBay to verify where the market currently sits.
  • Mind timing: Exposure events — documentaries, anniversaries, hobby-shows — can push hobby demand upward for this card.

Keep Building Your PC with Confidence

Looking for more graded staples and legends? Explore our curated collections:

Have questions about condition, shipping, or bundling multiple cards? Let us know — we’re happy to help.

1990 Score Bo Jackson #697 PSA 10 Gem Mint slab – iconic black-and-white Bo Knows image
Front of the card: 1990 Score Bo Jackson #697 — PSA 10 Gem Mint
Back view of 1990 Score Bo Jackson #697 PSA 10
Back of the card: 1990 Score Bo Jackson #697 — PSA 10 Gem Mint
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